From Online Dating to Google Glass (i)

What is the next evolutionary step of dating services?

Lavalife, OKCupid, PlentyofFish... these brands were the "household names" of online dating communities a few years back. Now, all eyes are on Tinder, Grinder, and other new and hip mobile dating applications.

Powered by local-based smartphones, these dating apps gave birth to a new social behaviour. Rather than blatantly searching for love (or a night of passion, whatever your objectives are) based merely on finding the right match, meeting new people has become a fun and immediate social adventure.

With Each New Medium Comes a New Message

The future seems daunting. It seems as though everything we imagined is possible. Retro visions of the future seen in The Jetsons were mocked until we all put our collective foot in our collective mouths as the future happened. Suddenly, we were face to face and 3000 miles away. THE IDEA MUG takes the same optimistic vision of the future as imagined in the past and applies new technology to make ideas into reality.